Showing posts with label CAMpreneur. Show all posts
Showing posts with label CAMpreneur. Show all posts

Thursday, September 25, 2014

Meet CAMpreneur, VENATIUS NSI FON of CareersAndJobs4U


Hello people..It's been a while since the last CAMpreneur and I excited about this one.. Why? because I think in as much as we tend to focus  generally on criticizing our beloved country, there is hope and good things are happening in Cameroon. Some people are taking the initiative and making bold steps to make a difference. Here is to spreading positive vibes and good cheers...Enjoy!

..Meet the CAMpreneur behind the recently created CareersAndJobs4U.com

      Give us a brief introduction of yourself and what you currently do in Cameroon?
My name is Venatius Tsi Fon originally from Mankon –Bamenda Cameroon. I completed my Ordinary and Advanced levels in St Pauls’ College Nkwen, and a graduate from Southampton Business School (Southampton Solent University) in the UK with an MA in marketing management, am also a qualified Chartered Marketer.

I currently work as the Communications and Fundraising Advisor for an International NGO SOS Children’s Villages International. An NGO that looks after orphaned children in 135 countries in the world. I am in charge of communications and fundraising in west and central Africa, Managing 18 countries in the region.

When and why did you leave Africa? Where did you travel to and for how long?
I left Cameroon in 2001 just after the September 11 (911) attacks; I flew in to the UK two Months after these attacks. Then it was every young man’s dream to “FALL Bush” and I being an urban kid also had this dream in me, and I decided to move to Britain to chase the British dream ie if such a dream actually exists.

I spent ten years in the UK studying for an undergraduate degree in marketing a master’s degree in marketing and the chartered marketing program CIM. I then used five years hustling.

 What motivated you to move back home after the time spent abroad? Was there a particular incident/circumstance that made you say “This is it!" I am going back home? Or was a gradual well thought out process?
As a qualified chartered marketer with a master’s degree in marketing from a top business school in the UK I was only still getting jobs as either a cleaner or a security guard in a super market. Most people from Cameroon in the UK would do the CARE job i.e. working in the hospitals and caring for the old or mentally ill. I did not like that and preferred the cleaning and security job.

Being a marketing specialist I knew I had no space in a society that was even trying to cope with the credit crunch. I was very confident in the potential in my country has and I decided to use my skills there. My elder brother had studied in Leeds University and had moved back to Cameroon, my other elder brother had also studied in the USA and had moved back to Cameroon so these two were the pillars that supported me to take that bold step to come home.

Did you have doubt as well about what awaits you in Cameroon? What were your main worries?
My main doubts were one would I get a job, will I be able to integrate in to the Cameroon society after ten years, will I make it big, what would my peers say when I return. You have these thoughts in you making you to be afraid of your own country because you now suffer from what we know as reverse culture shock. I had lost touch also with friends and all I was not sure if I would make new friends and all. So it was really something I had to think of. But having two brothers who had returned back from the USA and the UK I had some inspiration from them and the support was immense.

If you had doubts about Africa and Cameroon especially, why did you insist on moving back? 
Despite the doubts I moved back because home is home. I knew for sure with my wealth of education I will not lack a job I knew it will be hard but drawing from the experiences of others I knew I will get a job.

 We all know how difficult the job market is out here. Can you explain to us how you handled it? How long it took and what got you to where you are today in the corporate world?
Moving back is a daunting process as you would have lost touch with old friends and coming back means making new ones. This also means you would not know the job market and it’s not easy integrating in such a society. Coming back to Cameroon is like starting life afresh in a new country.  The job market is really tight as jobs are not advertised as you will think it should, professional jobs are there but how do you get to see them, we don’t have jobs centers or unemployment centers where you walk in to and say I am looking for a job, we don’t have career offices etc.

I arrived Cameroon and three months later, I had a job. Technology in Cameroon is evolving and most jobs are now are posted online, secondly most corporate jobs are advertised in the Cameroon Tribune and if you read that newspaper you are bound to see something that you like. It took me three months to get a job. The first two months I would say I use it to acclimatize the third month with the help of my brother I applied for hundreds of jobs target was minimum of ten per day.


I must say Networking is very also very important, I use to drop CVS in all the companies in Douala. And sometimes you may have to step up your search. I would come to a company and lie that I have an appointment to see the GM and when I go in I would say I just wanted to hand in my CV to the right person. I remember meeting the GM of UBA in Akwa and I walked to him telling him I had dropped my CV in his office. It’s also important to note that my choice of friends also helped me to succeed easily. I made friends with people who had come back from abroad and are settling in and this really helped as well.  In the third month I had interviews with Maersk, British American Tobacco and Zenithe Insurance. BAT offered me a role but I was not keen on the salary I still had these big ideas of earning the biggest salary in Cameroon. Few weeks later Zenithe Insurance offered me the role of Marketing Manager for the Insurance Company.

I took the Zenithe job and worked hard to make my impact. The secret to succeeding in Cameroon is hard work. I worked hard for one year there and carved out my career paths knowing that I may start in Zenithe but may not end there. When I knew I had reached my target and limits I decided to move on. I started applying for jobs again that were in line with my career plans and had interviews with UBA, ECOBANK, my Current office and Camairco. Had some interesting offers from the others but decided to go for SOS Children Villages International. Four years in Cameroon and am in top Management Managing 18 countries and am at the peak just where I had hoped I would be.

How would you describe the job hunting process here, compared to that abroad? What tools are available for job hunting?
Job hunting in Cameroon is different we don’t have job centers, career fairs or unemployment centers. We have word of mouth so and so company is recruiting, networking you meet the GM and HR people recruiting and they will tell if there are vacancies or not. Online most recruiters post jobs online and the Cameroon Tribune. Most jobs in Cameroon appear in the Cameroon tribune. The issue is most people return and think that Cameroon tribune is the government paper instead of reading and learning and integrating they stand alone and criticize. I had a book where I wrote the names of the companies I had applied to what role I applied and what they do so that if called upon I just refer to it and prepare for the interview. I would take a taxi for the whole day and we would drop CVs to all the companies in Douala. Job hunting is a very tiring and difficult process in Cameroon.


You are the CEO and founder of careersandjobs4u.com, tell us what motivated you to start this company.
Returning to Cameroon made me realize that it was difficult to know where jobs are.  I also heard there were some online communities for jobs and I would search a lot on these and would see just a few jobs but not really what I wanted.

I then decided that it will be a good thing to have a forum for those people looking for jobs will not only search jobs, but companies will come and head hunt for talent as well.

A dynamic lady and friend saw the idea and its potential and liked it. She then approached me and encouraged me to take it to new heights. Her name is Betty Atia. She seemed to have a vision and a clear direction so I decided to go into a partnership with her. I am the CEO and Founder and she is the Co-founder. So in brief that is how careersandjobs4u.com was born out of passion to help job seekers.

You did mention that you manage 18 countries in west and central Africa in your organization so how do you manage careersandjobs4u.com and your responsibilities

I do work a lot in the evenings at home to catch up with the mails and inquiries and my partner also works very hard. We are planning to recruit one staff member for now who will be managing our office. When you are doing something born out of passion, you will enjoy doing it and will find the time as well. This may mean having very little sleep at the very start.

I can say that the small company was born out of passion. I had created a feature on my time line known as the TEE time show aimed at giving people tips on how to build Cvs and how to get the jobs of their dreams and I also taught them the difference between a career and a job. I had also created the groups Brain Gain on FB a group that helps to change the perception of Cameroonians in diaspora about jobs situations in Cameroon as well as UK Alumni Cameroon a group that helps Cameroonians in the UK who have moved back to get jobs and also to help those who are in the UK who wish to come back.

I realized then that the jobs I use to send on these groups use to help a lot of Cameroonians and I thought to myself why not create a forum where every Cameroonian can access these jobs and have access to the services we offer.


Was it a difficult task getting everything together?
Once we decided that it will be good to have a professional service that can coach Cameroonians and give them access to thousands of jobs, my business partner in the UK, Betty Atia bought the domain name and we starting working. The following week CRTV contacted me and mentioned that they had heard about what am doing for young people in terms of job search and will want me to feature as main guest on Hello.

On Hello I spoke about writing CVs and motivational letters and how to search for jobs. I gave my contact details on air and immediately I left the show I had over hundred calls and the emails started tolling. We have received more than a hundred emails for inquiries and we have over 200 likes on your Facebook page which is just one day old. Our company is just two weeks old and we see it growing.

 What advice will you give companies in Cameroon about recruiting good talent for their companies? 
 Cameroonian companies and other multinationals should trust employment agencies like ours because we are impartial when it comes to recruitment. We can hand pick the five best candidates for them and they can do the final selection. This saves many of hours of work that an HR or organizational development guy who could have been working on appraisals and individual work plans would spend on it.

What will you advice Cameroonians looking for work to do?
I will tell them to follow their dreams and passion and stop applying for jobs just for applying sake.

Look at the job description and make sure you qualify before applying. Don’t be an accountant and be applying for a marketing job. If they don’t know how to package and sell themselves Careersandjobs4u can help them do that.



Any final words for those afraid to invest or look for work in Cameroon?
 Cameroon is growing at a very fast rate as we are preparing for emergence. Africa is the next big thing and we would follow the steps of the BRIC nations it will be slow but we will get there. Will you be there when we actually reach there or will you stand by, gaze, bemused and say had I known.
         Twitter 
      

Early career orientation, advice, job listings, interview coaching with a long way for potential employees and employers.
Thumbs up to you and your team,Venatius. People can already see the benefits of this new venture!The SKY is NOT the limit. 

OK people, you know who to contact for jobs, advice, interview coaching and more. 

Y.M.
IRepCamer

Thursday, June 12, 2014

CAMpreneur NSO DAVID & The NSO XPERIENCE

Hello people..It is already the second half of the year...Hope you are enjoying and/or planning some time out with your family and friends!                                                                        
World Cup Fever is On! Football fanatics. Enjoy!Let's hope Team237 will make us proud.                                           
Is it just me or does it seem there is a  health and fitness movement going on? Camers are focusing on their health and fitness around the globe: from Zumba, yoga, health and fitness groups,biking,trainers, coaches..You name it!                                                           

Introducing, health & fitness trainer & coach of the NsoXperience. David Nso is a National Academy Of Sports Medicine (NASM)-certified fitness trainer and health coach based in New York City. He has nearly a decade of experience training people to change their body and lifestyle. 

Tell us about yourself?  
I was born in Cameroon, Africa. I have always had an appreciation for discipline, learning, and athletics. Soccer was my childhood passion. Although a life in Africa may have led to a professional career in soccer, I decided to move to the US in my early twenties. I studied Biology at the University of Maryland, Baltimore County.
As I adjusted to life in the US, I began to recognize a great discrepancy in the type of beauty promoted by celebrities on television and the typical diet of most Americans. Having grown up with African food, which is heavy and spicy yet always fresh, with no preservatives, I immediately felt the effects of processed food. To counteract the weight gain that comes with American food, I began lifting weights and educating myself about the science of nutrition.

My devotion to personal fitness and healthy diet led him to a career in modeling and acting. A role in HBO’s acclaimed series The Wire inspired me to move to New York and pursue a career on camera and onscreen.  In conjunction with modeling, I pursued my true passion: fitness. My experience with nutrition taught me that fitness is more than exercise – it’s a complete lifestyle. So the NsoXperience was born.

A strong believer in “You are what you eat,” David’s unique formula for health is 80% nutrition and 20% fitness. “You need food to build muscle,” David says. “I help my clients maximize their time in the gym by giving them the proper nutrition (and rest!) to support their body.”

What is the NsoXperience all about? About the NsoXperience the vision, mission, goals, services, etc.
My  strong believer in “You are what you eat,” My formula for health is 80% nutrition and 20% fitness. “You need food to build muscle,” David says. “I help my clients maximize their time in the gym by giving them the proper nutrition (and rest!) to support their body.” My experience with nutrition taught me that fitness is more than exercise – it’s a complete lifestyle. So the NsoXperience was born.  The people that have joined the movement have really inspired me.  People from all over the world have connected via social media to find out how to be part of the NsoXperience.  Ambassadors have sent me photos of themselves in the NsoXperience t-shirt from all over the world.  My goal is to be in every continent.


What is the story behind the NsoXperience. When & How did it all start? 
NsoXperience is a lifestyle that represents healthy living. It's about improving people's lives, from the inside-out through FITNESS. My inspiration came from being a Personal Trainer. I've come across all kinds of people from different walks of life. So I asked myself: "What can I add on to motivate my clients and the general public?" Not just fitness also making the World healthier one person at a time through awareness. 








Tell us a bit more about your services?
I provide full service training in various settings such as: 1-on-1, doubles, small groups (5-10), and am starting to provide workout templates.  I have a lot of NsoX Ambassadors that are not located in New York City, but still seek my expertise.  I provide nutrition tips to all of my clients.  Some of my clients follow a strict regimen of following meal schedules, while others just need a little motivation to follow the healthy lifestyle.  I can customize plans to fit any lifestyle and help achieve fitness goals.  The ideal strategy is to tackle both fitness and nutrition in tandem.  Remember, its 80% nutrition + 20% fitness = 100% success

Your Motivation & Inspiration to start? 
 My own motivation has been since from childhood. I love interacting with people and making them feel better about themselves. This brings out the passion I have for fitness, which is why I created my own brand: NsoXperience.
  
How has the response been so far?
Words can't describe the response I've had since I created this #GetUpAndMove initiative powered by NsoXperience. I have NsoXperience clients in 6 countries right now.


 As a Fitness trainer, what the most common health issues that you come across...And how to you advice to handle them?   
Some clients who want a quick result without putting in the work. That’s why a fitness assessment is very important before you design any workout plan. I get to explain the different phases towards achieving your ultimate goal. Knowing the process will help the client's mindset for the journey ahead. Not just achieving your short term goals, but make a lifestyle habit for the rest of your life.
  

What are some of the challenges you have faced and how have you overcome them? 
In life, we all face challenges every day, respective to what you do in life. I take all challenges as a learning curve and I love my job. I work with all types of people every day in person or online with different fitness goals such as: weight loss, muscle gain, athletic training, etc. I approach each of those goals based on their assessments.


Tell us about any upcoming projects & plans Cameroon & Africa in general

I am always working on projects back home.  I have a few things in the works right now, but my primary focus is creating brand awareness for the NsoXperience. My homeland has a lot to do with my work. I always want to give back to my country, where we have obvious health crisis. I have great pride in my motherland, Cameroon.  Everything that I do roots back to my country.

How does one join the movement & what are the expectations?

We are making the world healthier one person at the time. You can become an NsoXperience ambassador wherever you are located.  Start by visiting my website www.nsoxperience.com, and order your NsoX T-shirt. All of my services are listed on the site.  You can also connect with me via Facebook or Instagram.  I will guide you on your fitness journey via online, or in person if you are in New York City. It's a lifestyle, not an obsession. We have to work together to achieve your goals.

 Life is about perseverance.  Perseverance is the hard work you do after doing the hard work you already did. You have to live the NsoXperience by joining the #GetUpAndMove initiative.


Thumbs up to David.We definitely needs more focus and health and fitness awareness..Interested in becoming a  NsoXperience Ambassador? Contact David. 

Contact Information
 Number (646) 709-3916
 Website: http://www.nsoxperience.com/
 Facebook Page: https://www.facebook.com/NsoXperience
Instagram: http://instagram.com/nso_xperience
Twitter: https://twitter.com/DavidNso


OK people.. You can purchase NsoXperience Tshirts Here.  #GetUpAndMove. Join the movement. 

Y.M.
IRepCamer

Sunday, May 18, 2014

MEET CAMpreneur MADELLE KANGHA OF YOUTHS4CHANGE



Camers are Repin'  around the globe and it is my pleasure to profile a young lady on a mission!!

Meet CAMpreneur, Madelle Kangha, the founder of Youths4Change, a movement which mentors and empowers youth of all abilities across Cameroon. Madelle is also the Co-Founder and President of Jumpstart Academy Africa, a social impact venture which cultivates leaders and entrepreneurs.
Madelle is a Frontier Markets Scout with the Monterey Institute of International Studies, an Ambassador of One Young World, an Affiliate of the Harambe Entrepreneur Alliance and a member of several global communities such as the Clinton Global Initiative University, Ashoka Changemakers and the Global Shapers Douala Hub of the World Economic Forum.


Tell us about yourself
I attended Our Lady of Lourdes College for both secondary and high school (2001-2008) where I served as House Captain and Assistant Senior Prefect respectively. The latter earned me a prize for “Prefect of the year” in my last year of high school.  Thus I guess I have always had a knack for leadership. I actually used to muse about becoming the first female president of Cameroon someday – and I still do by the way.
One of my most cherished moments from my Lourdes days was when I emerged as the best national female candidate at the Cameroonian GCE Examinations.  Subsequently, I won a place/scholarship as 1 of 2 Cameroonians and 94 other young people around the world to join the inaugural class at the African Leadership Academy (ALA) in South Africa and that is where I believe my leadership & entrepreneurial journey begun. 

How did your journey continue after the African Leadership Academy?
After ALA, With my sights set on the very best of educational opportunities I obtained admission to the London School of Economics(LSE) and won a full scholarship awarded once every 3 years to 1 student from Sub-Saharan Africa. At LSE I studied a Dual degree in Law and Anthropology which has been invaluable given that interdisciplinary studies are much needed in today’s interconnected world. Upon graduating fro
m LSE in 2012, I decided to start Youths4Change which opened a new chapter for me.


Where did the inspiration to start Youths4Change come from?
My inspiration for Youths4Change is best reflected by the quote: “Never doubt that a small group of thoughtful, committed citizens can change the world; indeed, it's the only thing that ever has.” Magaret Mead
I believe in young people finding their voice through socio-economic empowerment and political participation.

And I firmly belief in the power of possibility.Nothing has ever fazed me even as a kid (my surname Kangha actually means “go getter” so I guess there’s a correlation). I always have a “can do” attitude even when the odds are against me and my parents & family always encourage and believe in me.

Tell us more about the vision & activities of Youths4Change
Youths4Change has grown into a movement which mentors and empowers youth of all abilities across Cameroon. Our mission is to cultivate the next generation of Cameroonian youth who are passionate and committed to creating lasting positive change.
Our flagship project - ENVISION is based on the premise that all youths deserve equal access to opportunities. ENVISION was launched to assist disabled youths in Cameroon to go to school and earn livelihoods. Our work has impacted over 250 disabled youth so far.




And your  latest venture Jumpstart Academy Africa? 
Jumpstart Academy is a for impact venture which currently works across Cameroon and Nigeria with the goal of scaling out to the rest of the African continent. Our mission is to create a wave of entrepreneurial leaders by pioneering a world class Leadership and Entrepreneurship curriculum across institutions of learning.  Our vision is to cultivate ethical leaders and entrepreneurs across Africa.

Do you find that your age helps, hinders or doesn’t affect you being successful?
I believe being young is no excuse or barrier. In fact, being young is an advantage(that doesn’t mean it’s ever too late to pursue your dreams).
Now is the time to make mistakes and try new things and to dare greatly. This is probably the most creative point in your life, so now is your chance. The older you get, the harder it will be to not think about work, monthly payments, career and family.
The world is your oyster and the world is ready for you.
Make a mark. Make a stain. Make something.
Stand up and be counted and leave a legacy while you are at it!!!

What is next for Youths4Change?
Over the next year, we will be introducing exciting new initiatives that will bring us closer to our vision - to create a wind of positive change across Cameroon. So stay tuned!
Even more exciting is our campaign we just launched thanks to our partners at the World We Want Foundation - http://theworldwewantfoundation.org/projects/envision. Please be sure to support us and spread the word!

“Setting the sky as your limit is overrated - Set the sky as your base! For in doing so, you soar to new heights and define the boundaries of what is possible.” Madelle Kangha
Links for More information
Madelle's Blog



Jumpstart Academy Africa
http://jsaafrica.org/

 Jumpstart Academy Africa on Facebook 
https://www.facebook.com/JumpstartAcademyAfrica

 "The world is your oyster and the world is ready for you. Make a mark. Make a stain. Make something. Stand up and be counted and leave a legacy while you are at it" 

Check out a recent article about Madelle on Twenties Blog here.      

 Thumbs up to Madelle. I am amazed at your passion, courage, dedication, energy and drive.Keep up the great work. Keep flying the Green-Red-Yellow flag high. 

OK people..Let's support the  Youth4change Envision project for disabled youth in Cameroon. 

Y.M.
IRepCamer

Sunday, May 11, 2014

CAMpreneur Writer SAHNDRA FONDUFE Releases "YEFON - THE RED NECKLACE"

Hello  people...CAMpreneur  writer Sahndra Fondufe just released "Yefon - The Red Necklace".The book was launched May 3rd 2014 in Los Angeles, CA.

Here is the 411..


   
  Tell us a bit yourself.
My name is Sahndra Fon Dufe!  Think of me as the Cameroonian- born actress, writer and activist, called Sandra with an H. It’s actually pronounced Saan-drah Fun-doo-fey. Easy right? I am actually human, lol. And I really love to sing. I want to be a singer in my next life. I’m a foodie (urban slang, for a person who doesn’t know when to stop eating), but I also one of those Africans who love kale and quinoa. i.e I eat very healthy. What else have I not said in another interview? Let’s see… (Drumming fingers on my brown table), I have a lot of shoes (You’re probably asking yourself, what this has to do with you. lol. I know, me too. Lol)

 As an up and coming actress, tell us a bit about what you have been up to lately? 

You know what, I haven’t shot any movie this year. This year has been more about my book. Writing a book eats up A LOT of time so I had to prioritize. Earlier in February, I was in the official Coca-Cola world cup music video, but that’s it so far. The new video is not yet out, but check the old one here

Recently, I was in Ireland for the Dublin premiere of a movie called ‘One night In vegas’ starring a lot of really famous people.I humbly played Van Vicker’s wife, Mildred in the movie and so we went out there to see the film. Besides that, and a few auditions, my main focus has really just been my book.
Check out the new trailer for a movie I played lead in, called Unconditional Love here 

  Yefon,  The Red Necklace. A Synopsis & Overview? 

Yefon: The Red Necklace is the first novel in a trilogy series that I intend to build a franchise, like the Hunger Games or Harry Potter series. I think it has the right elements to achieve that, as it is a powerful tale of ambition and courage.
It is also my debut novel. The last international attempt from my part to do anything like this, was way back in Cameroon when I was about 14 or 15 years old, I wrote a poem called ‘Dear Momma’, in 2004, and it was recognized by the Common Wealth of Nations, which at the time Cameroon was a part of. I suppose that encouraged me, because I wrote a bunch of other novels that only my peers read. This time, I want you all to read it.

Now, in terms of what the story line is all about, the whole story is actually a recollection of events that Yefon tells her grand daughter Yuveyonge, when she is old.

During the 1950's, in her Central African village, women are uneducated and are expected to either work on a farm or be one of many wives, but Yefon dares for more—she wants to learn how to read, even if looking at a book could mean her death. Although everyone thinks she’s an abomination, including her mother and sisters, her father knows she’s destined for greater things. When he is murdered, Yefon clings to the gift he gave her for inspiration—a red necklace. She soon comes to realize that the necklace is no ordinary ornament, but a talisman crafted by the spirits. Yefon walks a dangerous path that could lead to her freedom…or her death.

For more information about the book, you can visit website at www.yefonthenovel.com

     When and why did you decide to write it?

I have been working on it for a while now. I would say the whole process is an average of three years. But over the last year, I have been way more involved in the writing of this book, than any other thing.

I decided to write it because I have a vision. As you all know, I have wanted to make the movie for a while now, and when that particular process was being delayed, I decided to regroup and re-strategize, and so you know what they say, there are many roads, my friends… The possibilities are endless. You are limitless, sometimes all it takes is just a moment of thought… thinking outside the box that is, and honestly, just trusting your instincts.

 Why the story? 

Because the world needs it.  This story is, unfortunately such a timely piece. Look at what is happening today, before our very eyes in Nigeria TODAY. In 2014! It breaks my heart that we are still discussing something as fundamental as the necessity for education of the woman…something as crucial as the basic human right that we all deserve. It seems as though this topic is unnecessary! It should be, but unfortunately it is not. Women are still second-class citizens in the minds of some men, today. They may not directly say it, but it is very much inferred by their jokes, and conversations and what have you?

To specifically answer your question, this story is one that I believe, every woman should read. Not because I wrote it. That is an obvious thought, and it is too easy to ask that people read a piece because you wrote it. But no! People need to read this tale of courage, and inspiration. People need to remember that they can become the change that they want to see, no matter what situation they find themselves in. They need to remember, that a fire shines bright within every single one of us.  That is why, I believe this story is alive.
We are the story. It is us, and the possibilities are limitless.


Why the title?
Yefon is my Grandmother’s name.  She always called me that name, even though it was not in my birth certificate. Soon enough, I started calling my self that. I think it is a beautiful name, with a royal meaning. Yefon means  ‘the mother of the king’.

I remember clearly when I chose this name for this piece. It was November 2011, and I wanted a powerful name that would be easy to remember, with a short spelling, that foreigners would be able to pronounce. Imagine an American in the heart of Kansas, trying to go tell a friend to watch this movie he or she just saw. I didn’t want them to forget the name and then forget the spelling when they were about to google it.
So I thought long and hard. Some of the names that were by passed before Yefon was chosen included Yenla (which is now her sister’s name), Yika, Amina, and a few others.

I chose Yefon, Now you know why.

    What was your motivation and inspiration?

Every single time I am asked this question, I jump up like a child who has just seen her mother. The answer is soooo long, and I will not bore you with it. However, I will tell you this. I spent seven years in an all girl boarding school, and those years of my life were flowery, and filled with several experiences. One of them was literature. I was always the best at that subject, and I read a lot of books, down from the corny Harlequin romance novels that kept all of us company, to Shakespeare, and Achebe, Dipoko, and Ayi Kwei Armah, to Ngugi wa Thiongo, to St. Exupery and Kenjo Jumbam! I read them all, avidly!

After winning all those awards for best in literature, and being my lit teacher’s class pet, I learned one major lesson, and it is this: a good story should not only entertain, but inspire, enlighten, and educate! My fellow Cameroonian author Kennyrich, calls it infotainment.

And so, that was my motivation. My inspiration was all  women, who bring forth life, yet are treated by some like we are not important. Like we are not better than sheep. If in 2014, a man decides to kidnap 234 girls from school for studying western education! If in 2014 a man can decide to sell fifteen year old girls for 12 dollars per head, like sheep! If in 2014, the idea of a female president is laughed at, by some, if in 2014 stronger, wealthier women are finding difficulties in marrying because men demand for a weaker species, if in 2014, laws are STILL being passed allowing a man can marry a female child, then how am I not going to be inspired? How will I not have something to write about? I rest my case.

   You had a campaign for Yefon The movie. Is it still in the works? Is the book a prelude? 

Yes the book is the prelude to the movie. Stay tuned 

   What challenges did you face writing the book and how did you overcome them?
I don’t look at anything as a challenge. It starts from the mind. I am a very determined person. A little head strong, a little tenacious, and so nothing really challenges me. I look at all of it as part of the process.

However, writing this book was extremely time consuming, and expensive.  A lot of research went into the work, and I had to sacrifice a lot to bring it to fruition.
I over came that by stopping everything else and focusing only on the book. Even on Christmas, and new years, I was glued to my computer. I wanted the book to compete with the best, so I did my best, and now, I hope the world loves it, as much as I do.

    Any advice for first time authors?
Yes, just do it. I recommend taking this amazing class with Melissa Foster called Fostering Success. Also, besides writing a good story, invest in various forms of editing, and beta reading. It makes a difference. 


   How & Where to purchase the Book? 
The Paperback is now available HERE on Amazon.com 

The E-book will also be available on Amazon on JUNE 3RD.

Please support twenty four year old, Cameroonian-born actress and author @Sahndra Fon Dufe, by reading her debut novel, @YEFON: The Necklace, a timely piece that discusses the issue of women’s education, a problem still faced by thousands of women in the world.

Read more about the book at the website:  www.yefonthenovel.com



     
    

Acknowledgements

The LA launch  event would not have been possible without a lot of people, and I want to say thank you to them:
Thank you Celebrity Center, Hollywood for the beautiful location!
Thank you to my editor David Gregory, my cover designer :Natasha Brown, my illustrator 
Art of Ethel Tawe, my formatter Clare Ayala, for this beautiful product!
Thank you to Down Town LA Printers for printing the miraculous number of novels for the event!
Thank you to my event sponsors @African Pictures International, 
Gifted Minds AfricaDJ CHICKLadera Weight Loss & AestheticsLas Vegas Shuttles. You helped me make my event possible.

Thank you to 
Veronica's FuFu Kitchen, Totos restaurant , Little Ethiopia Restaurant and Merkato Ethopian restaurant for the DELICIOUS food you sent to the event!

Thank you to amazing performers who ultimately killed it last night 
MissJay, @LP Offiishal, Emmanuelle Girard , Gary Curtis, Jozeanne Marie, Rasheed Stevens!!! It was amazing!!! Thank you!

To the host @Dr Larry Cocoa Welton! MAN! What a host!!!! No one would have done it better!!! Thank you so much!!! I was honored to have you!

To 
Diversity News Magazine and Abrosika Productions, Inc., as well as all other media outlets, and photographers present, thank you!! I am so grateful!!!!

To my team! Leigha Hagood from LT Creative, thank you soo much for making me feel great yesterday, and the wonderful after party at your house! To Mocha Nana, from Oracle Group, thank you for the moral support from all the way in the DMV!!!

To all the celebs who came through last night! Thank you for showing me so much love! Reitha gray, 
Raz AdotiSaid Faraj and all the others who were present! Thank you! I am grateful!

To my wonderful wonderful friends Jubilee Gamaniel, and Adinett Nsabimana, and to my babe Jon Gottem (whose birthday is today, btw, happy birthday babe!) Thank you guys soo much for your help! I would have died without your help yesterday! Thank you!


And to IRepCamer..Thank you for being a sponsor!!





Any last words?
Yefon is a perfect mother’s day gift for any mom! If you want to WIN a signed copy of the book for your mother, this mother’s day week 2014, please enter a give away contest here:  ENTER HERE!

Happy Mother’s day to all the beautiful mothers in the world! Especially mine! I know my brother will read this and go, so what about the ugly moms? And this is my answer to him, and any one else who shares his bizarre sense of humor.. Beauty is in the eyes of the beholder. If some one didn’t find them beautiful, they would not be a mother today. Catch my drift? Lol.

I am on social media. Please like my page on facebook, and keep the conversation going.
Facebook: www.facebook.com/sahndrafondufeofficial



NEWS!!! Play Yefon book Run Game: (COMING SOON)!!! It’s a free desktop game!!! If you want to be alerted when the game is available, please sign up here: SUBSCRIBE HERE



 Check out the pictures of the  May 3rd Book Launch  hereDiversity News Magazine article  

   Upcoming events
You can network with Sahndra at book signings and events. 


 May
May 23:  Martin Luther King Memorial Library901 G. Street NW Washington, DC 20001. 6.30PM- 9.30PM. RSVP HERE.

May 24:  8131 Georgia Ave, Silver Spring, MD 20910
7pm+ (Tip: Cameroonian sensation Petit Pays will be there). RSVP HERE

June
Hueman Bookstore, New York. (Details coming soon.)
To be reminded, please SUBSCRIBE HERE

August 1
CPS, Houston (More information coming soon).

To receive notifications for upcoming events SUBSCRIBE HERE

To invite, and host Sahndra  in your city, for a book signing or speaking engagement, please contact
 Official rep: YEFON The red necklace
The oracle group
Mocha Nana
c: +1 954. 793. 6401
e: info@theoraclegroup.net



Yefon The Novel Site:  www.yefonthenovel.com
Author website: www.sahndrafondufe.com
OK..there you have it. Now you know why I am soo proud that my latest namesake is a book..lol.. Grab your copy of Yefon!!

Thumbs up to Sahndra...Keep flying the Green-Red-Yellow flag high..

Y.M.
IRepCamer

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